Embracing ethical practices has been intrinsic to the Robert B. Willumstad School of Business since its founding — both for business and personal actions.

Embracing ethical practices has been intrinsic to the Robert B. Willumstad School of Business since its founding as the School of Business Administration in 1964, both for business and personal actions. In recent decades, that ethos has evolved toward a more structured approach to teaching corporate social responsibility.

In 2003, a gift from the late Amy Hagedorn ’05 (Hon.) and Miracle-Gro’s founder, the late Horace Hagedorn ’01 (Hon.), established the annual Hagedorn Lecture Series on Corporate Social Responsibility.

Prominent speakers address pressing issues of the day. Past speakers have included the CEO of American Express, the retired chair and CEO of the KeySpan Corporation, a Wall Street industry expert, the CEO of The Scotts Company and the former United States Secretary of the Treasury, Robert Rubin.

Social responsibility in companies means that success is measured not just by profits, but also based on impact.

Zachary Johnson, PhD associate professor of decision sciences and marketing
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Hagedorn Hall of Enterprise, 106
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