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Setting specific periods for reaching out to donors can help nonprofits stay focused on their goals and balance fundraising efforts with the work of the organization.

Setting specific periods for reaching out to donors can help nonprofits stay focused on their goals and balance fundraising efforts with the work of the organization. Instead of perpetually fundraising, Watsi, a San Francisco based nonprofit, set out to raise a defined round of donations, taking an approach similar to companies that raise rounds of investment. An article in the Stanford Social Innovation Review discusses what Watsi learned in the three months they spent trying to raise a round of donations.

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As seen in the September 2015 issue of LeadTime.


For further information, please contact:

Todd Wilson
Strategic Communications Director 
p – 516.237.8634
e – twilson@adelphi.edu

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