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Colors |
An important element in creating a visual identity is the standardization of color use in advertising. The official University colors are brown and gold. The University also utilizes a standard palette of secondary colors related to our current advertising campaign, and on the Adelphi website. These are identified in printed and manufactured items in the “Pantone Matching System” (PMS).
Because inks react differently to coated (glossy) versus uncoated (rough or matte) paper stocks, coated and uncoated PMS colors are always distinguished. There is no set color palette for University publications.
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| University Gold (coated) |
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University Gold (uncoated) |
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University Brown |
| PMS 130 |
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PMS 129 |
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PMS 497 |
| C0 M30 Y100 K0 |
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C0 M16 Y77 K0 |
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C0 M70 Y100 K78 |
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| School of Education |
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School of Nursing |
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College of Arts & Sciences |
| PMS 1805 |
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PMS 208 |
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PMS 718 |
| C0 M91 Y100 K23 |
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C0 M100 Y30 K37 |
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CO M56 Y100 K8 |
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| School of Business |
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Honors College |
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Institute of Parenting |
| PMS 349 |
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PMS 321 |
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PMS 2925 |
| C100 M0 Y91 K42 |
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C100 M0 Y31 K23 |
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C85 M24 Y0K0 |
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| School of Social Work |
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University College |
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Derner Institute of Psychological Studies |
| PMS 2728 |
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PMS 648 |
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PMS 261 |
| C96 M69 Y0 K0 |
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C100 M62 Y0 K52 |
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C48 M100 Y0 K40 |
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Contact
For additional information, please contact:
University Promotion and Outreach
Levermore Hall, Room 206 Adelphi University P.O. Box 701 Garden City, NY 11530-0701
p - 516.877.3690 f - 516.877.3463
This page was last modified on October 20, 2009.

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